Michigan Red-E-Bins
A high-converting local service site with online booking and a flat-rate calculator — built for the neighborhood, ready for growth.
The challenge
A local reputation built through word of mouth needed a digital front door. Homeowners and contractors needed to understand pricing, check service coverage, and book without losing the personal feel of the business.
Our approach
Michigan-owned and operated, Red-E-Bins serves homeowners and contractors with dumpster rentals and full demolition services. We built their customer-facing website with an instant flat-rate pricing calculator, real-time availability booking, and service area maps.
What was word-of-mouth is now a scalable local brand with consistent inbound leads — while keeping the small-operator feel that made their reputation.
Behind the build
- Flat-rate calculator with guardrails so marketing promises stay aligned with backend pricing rules.
- Stripe-backed booking with availability checks to reduce double-booking on high-demand routes.
- Cloudinary pipeline for demolition and service media without tanking LCP on mobile.
The outcome
Red-E-Bins gives customers a direct path from service discovery to a pricing estimate and availability-based booking, supported by service-area information and a consistent local brand.